My Ramblings as a full-time builder.

How to scale a web application to serve millions of users

You don't need serverless, microservices, containers, Kubernetes and what not for 90% of web applications. Even those serving 100,000+users per day or millions of users in a year.

Aug 08, 2025

How to determine Ideal Customer Profile (ICP)

Determining your Ideal Customer Profile (ICP) requires you to look at your customer data over a minimum period of time including Active and Cancelled customers.

Jan 05, 2025

10 years of success and failures as a bootstrapped SAAS founder

10 years of success and failures as a bootstrapped SAAS founder. Sharing my learnings on what worked and where I failed.

Jan 02, 2025

Using http_referrer in nginx to restict traffic

How to set up a list of http referrers in nginx to allow or restrict traffic

Jan 03, 2025

How to sell Complex B2B SaaS to Small & Midsized Companies (SMB)

How to sell complex B2B SaaS to SMBs

Jan 06, 2025

Top 4 Hiring Mistakes I made over the years

Hiring is one of the hardest things one could do as a founder/CEO and I m sharing some of the biggest mistakes I made over the years that cost time and money along with plenty of headaches

Oct 28, 2021

9 Signs that you are not cut out to be an Entrepreneur

Ever wondered if YOU have what it takes to be an entrepreneur? In my experience, following signs are a strong signal of you just thinking about it rather than likely to act on it.

Dec 19, 2018

How to Buy an Online Software Business

I have bought a SAAS business online and learned a ton about the types of questions buyers should be asking sellers. I thought to write this up so that you have some guidelines to follow.

Apr 18, 2018

Quitting my job to become an entrepreneur

I have been meaning to write this post for a while now. I started a bootstrapped business as a part time venture but I finally made the call to quit my full time job in January 2015. So many reasons to do this.

Apr 09, 2018

10 years of success and failures as a bootstrapped SAAS founder

10 years of success and failures as a bootstrapped SAAS founder. Sharing my learnings on what worked and where I failed.

Jan 05, 2025